045: Do You Have a Reactivation Strategy?
What do you do when a patient goes silent or “ghosts” you? It happens to the best of us. Patients get busy, life happens and follow-up appointments get missed. And we’re so busy taking care of the patients in front of us that the ones that don’t come back just silently drift away into never-never land.
This represents lost revenue and delayed results for your patients – neither of which is a good thing! So how do we prevent this from happening? What can be done to bring these wayward patients back in the door?
Well my friend, you’re in luck. In this week’s Clinical Entrepreneur episode, I’m giving you the inside scoop on how to stay connected with your patients, what you should do if they’ve gone silent on you, and I’ll help you create a reactivation strategy to make sure that they think about you when they’re ready to come back!
- (2:01) Some of the most common reasons that patient’s miss their appointments.
- (5:22) The incredible value in sending a weekly email to stay in front of your patients.
- (11:06) How a gentle phone call helps show that you care and are thinking about them.
- (12:38) Tips for reconnecting with patients on a personal level through social media – and how to be authentic when you do it.
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